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Pair of advanced MiEV Evolution III all-electric racecars to compete

Wednesday, Jun. 4 2014

Mitsubishi MiEV Evolution III unveiled for Pikes Peak

Mitsubishi Motors North America, Inc. (MMNA) will compete in the Electric Modified Division of the prestigious 2014 The Broadmoor Pikes Peak International Hill Climbwww.ppihc.com with a pair of technologically-advanced MiEV Evolution III 100% electric-powered purpose-built racecars in the 92nd running of the “Race to the Clouds” on June 29th near Colorado Springs, Colorado.

MiEV Evolution III

First run in 1916, the annual Broadmoor Pikes Peak International Hill Climb is a treacherous 12.42-mile/156 corner road course through the Rocky Mountains in Colorado commencing at an elevation of 9,390 feet and finishing at 14,110 feet – nearly 3 miles above sea level. The Pikes Peak race is the second oldest motorsports event in the United States after the Indianapolis 500.

“Pikes Peak is an excellent laboratory for testing our advanced MiEV (Mitsubishi innovative Electric Vehicle) technology,” states Don Swearingen, executive vice president Mitsubishi Motors North America, Inc. (MMNA), “it not only features high elevations but also a range of weather conditions to challenge the performance and reliability of our technology.”

Greg and Hiroshi
Greg Tracy (L) and Hiroshi Masuoka

Last year’s talented driving duo of Hiroshi Masuoka and Greg Tracy will return for this year’s Mitsubishi Motors EV race team effort at winning the Electric Modified Division.
Finishing in second place in the EV Division at Pikes Peak last year, Masuoka is a former two-time Dakar Rally overall champion while Tracy – last year’s third place EV Division finisher – is a six-time Pikes Peak motorcycle champion.

Building upon the innovative four electric motor drivetrain (two front/two rear) based on a modified high-output version of the production Mitsubishi i-MiEV electric vehicle motor and Mitsubishi Motors’ highly acclaimed advanced Super All-Wheel Control (S-AWC) all-wheel drive technology, numerous key improvements have been made to this year’s MiEV Evolution III entries. These changes include:

  • A significant power increase from the electric motors to 450 kW (603 bhp), up from last year’s 400 kW (536 bhp)
  • A redesigned tube-frame chassis with new structural materials for reduced weight
  • A completely redesigned and wind tunnel-optimized front bodywork/spoiler for more downforce
  • A redesign of the Super All-Wheel Control (S-AWC) system for improved handling and traction control performance

About Mitsubishi Motors North America, Inc.

Mitsubishi Motors North America, Inc., (MMNA) is responsible for all research & development, manufacturing, marketing, sales and financial services for Mitsubishi Motors in the United States. MMNA sells sedans and crossovers/SUVs through a network of approximately 400 dealers. MMNA is leading the way in the development of highly-efficient, affordably-priced new gasoline-powered automobiles while using its industry-leading knowledge in battery electric vehicles to develop future EV and PHEV models. For more information, contact the Mitsubishi Motors News Bureau at (888) 560-6672 or visit media.mitsubishicars.com.
Tickets for The Broadmoor Pikes Peak International Hill Climb are available online at www.ppihc.com
Race Day General Admission Online: $40 online

Race Day General Admission Week of Purchase: $50 online (Tickets are available for purchase (in person) during race week at the locations listed on the Race Week Schedule available on the official website
Package Deals:
Family 4 Pack: $135 (In order to use the Family 4 Pack, all 4 people must be in 1 vehicle)(sold online only)
Individual weekly pass: $120 (Race Day Ticket + 4 Practice day tickets)(sold online only)
Camping Information and Tickets:
Camping Permit: $100 per vehicle (Each person in the vehicle must also have a valid race ticket)(sold online only).

A limited number of camping permits are available for sale on a first-come, first-served basis.
The 92nd Running of The Broadmoor Pikes Peak International Hill Climb will be live-streamed across the world through a recently developed online media portal. Featuring footage from the PPIHC archives dating back to the 1920s, this portal will entertain motorsports fans with rare content as they patiently wait to enjoy flag-to-flag coverage of the Race to the Clouds on June 29th. For more information about the PPIHC Media Portal please click here.

 

Mike Moran
Senior Media Consultant
Colorado Springs Sports Corporation
1631 Mesa Ave., Suite E
Colorado Springs, CO 80906
(719) 634-7333, ext.1011
mike@thesportscorp.org
www.coloradospringssports.org
www.PPIHC.com

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